Are you looking for an Australian domain host for your startup website?
Have you decided on the domain name and top-level domain, i.e., domain extension of your website?
The top-level domain (TLD) is an essential part of your website’s domain name. It comes after the second-level domain (SLD). For instance, if a website domain name is www.myybusiness.com, .com is its TLD, and myybusiness is its SLD.
Choosing the right Australian domain and extension is essential, and more so for a startup. It helps you with credibility, search engine visibility and memorability of your website’s name.
Let us discuss different domain extensions for your startup!
Best Domain Extensions for Your Startup Website
● .com
The .com domain name extension is one of the most widely used, popular and visible TLDs in the world. Due to its global credibility, visibility and preference, many recognise and trust it. When visitors see a website’s domain extension, they consider it safe and will visit.
● .au
The .au domain extension is a country-code top-level domain affiliated with Australia. If your website or business is housed in Australia, you can trust the .au domain extension. It establishes a strong local presence, defines your scope (if applicable) and instils trust.
● .org
Traditionally, .org is used for not-for-profit organisations. Now, it is no longer perceived as a non-profit organisation’s website. The scope of this domain name extension has increased. Since it is globally accepted and trusted by search engines, it will benefit startups.
● .info
The .info TLD is typically used by informative websites. If your startup is related to information distribution or knowledge-based services, you can definitely give it a try. It signals the users regarding the niche your website is in.
● .co
The .co domain name extension is again a country-code top-level domain for Colombia. However, it is so short, simple, memorable and versatile that it is now used by websites all over the world. It is now also used as an abbreviation for company or cooperation. By adapting it according to your startup’s name and niche, you can make the most out of it.
● .ai
The .ai domain extension is also a country-code top-level domain for Anguilla. However, many technology-related startups and artificial intelligence startups have been loving this domain extension. It is the best option for your startup if it is AI or technology-intensive because it denotes cutting-edge innovation.
● .ltd
The .ltd domain extension stands for limited and is used by private limited companies. However, that is not the norm nowadays. You can use this domain name extension for your startup website, especially if you want to reinforce credibility, intelligence, niche and professionalism.
● .store
The .store domain extension is tailor-made for e-commerce websites or online stores. If your startup deals in the e-commerce market or is involved in selling goods and products, this is the best domain extension you could ask for.
● .biz
Using the .biz extension is the smartest option among all of the above domain extensions. It is best suited for businesses of any kind. If you utilise the power of this domain extension for your startup, you can gain good traction from relevant audiences.
Summary
Your domain name is the first thing your website visitors, prospective customers and users will see. It is important to choose the perfect domain name extension with a good strategy so that the digital power works in your favour. Your startup relies heavily on its digital presence, and it is your responsibility to make it a good experience.